Room 98: Progress Labs
During the pandemic, more and more companies were struggling with their Digital Transformation (DX) to cloud services and remote ways of working. Google collaborated with our team at IDEO on an experiential workshop and accompanying workbook to help educate and inspire C-Suite executives on ways in which they can benefit from DX and how to go about doing so.
Solution
The creation of an immersive experiential workshop and workbook.
Editorial, Framework Design, Data Visualization, Design Research
Studio: IDEO & Google
My Role
Working with an embedded client team, we conducted research on what makes an experience engaging and immersive. Visiting Disneyland and sound baths, we gathered context to develop not only a workshop but an accompanying workbook