Tynan Collins


Case Studies

  1. Mono-Lith Font (WIP)
  2. Slug Bicycles
  3. Channel 24
  4. Direct Message
  5. Scorpio
  6. Google Room 98
  7. IDEO D4H
  8. Fordcast Vol. 2
  9. Wingman
  10. Mast Coffee

More Work

(Various Projects)


Info

Email
Resumé
LinkedIn
Instagram

4. Direct Message



Project DescriptionA bold, expressive studio rebrand encompassing strategy, narrative, positioning, and portfolio execution. Inspired by the studio’s interdisciplinary, DIY ethos, the identity is playful and adaptable across crafts.

ConceptThe core concept, centered on communication, is embodied by a shape the studio calls the “emanata,” which can be interpreted in diverse ways. After this, we developed a robust symbol system that reinforces the idea of transferring ideas that can both be visual and abstract in nature, a key philosophy the studio.

My Role
As Head Art Director, I led the company’s founders, along with a team of designers, writers, and developers, through a complete visual rebrand and name change. Along the way, I implemented an entirely new way of working, drawing on my organizational design background at IDEO. This included new processes, modes of critique, and systems for virtual collaboration. I also contributed significantly to the design work.
2024Identity, Strategy, Art Direction, Web, Motion

StudioDirect Message

Credit Co-lead (Design): Robert Landsburg








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